Using the Blog Creator Tool (Step-by-Step Blog Wizard)
The Blog Creator tool in Marketing Magic is a guided, step-by-step workflow designed to help you turn a simple idea into a fully developed blog post.
Unlike the Blog Generator, which quickly creates a draft from a title and outline, the Blog Creator uses a wizard-style process. It walks you through strategic decisions like the article angle, keywords, and structure before generating the final content.
This helps produce blog posts that feel more intentional, structured, and aligned with SEO best practices.
Quick Links
Use the Blog Creator: https://marketingmagic.app/d/blog-creator
Open the Tools Library: https://marketingmagic.app/d/all-tools
Using the Blog Generator Tool: https://get.marketingmagic.app/knowledge-base/using-the-blog-generator-tool
Blog Creator vs Blog Generator
Marketing Magic includes two blog writing tools:
Blog Generator: Fast and simple. You enter a title and outline and get a draft post immediately.
Blog Creator: More strategic. You start with an idea and go through a guided process that builds the article step-by-step.
If you want a quick blog draft, use the Blog Generator.
If you want a more strategic and refined blog post, the Blog Creator is the better option.
Step 1: Start With a Topic
The Blog Creator starts with a simple topic or idea.
For example:
How AI Can Help You Reclaim Hours for Your Creative Work
You can also optionally connect the blog post to a product in your account. This allows the final blog post to naturally include a relevant call-to-action.
If you have supporting material you want included, you can also add:
Quotes
Research sources
Customer stories
Notes or references
If you don’t have these yet, you can leave this section blank and continue.
Click Let’s Get Started to begin generating the blog strategy.
Step 2: Choose a Blog Angle
The first step the tool generates is different possible angles for the article.
Each angle represents a slightly different way of approaching the topic.
Choosing a single angle helps ensure the final blog post:
Has a clear perspective
Feels less generic
Reflects your ideas and voice more clearly
Review the generated angles and select the one that best fits the message you want the article to convey.
Once you’ve chosen, save the angle to move forward.
Step 3: Review the Outline and Keywords
Next, Marketing Magic generates:
A blog outline
A keyword and natural language suggestion list
Keyword Suggestions
You’ll see a cloud of keyword phrases related to the topic. These help ensure the article aligns with search queries people may use.
Take a moment to review these and remove any keywords that don’t feel relevant.
Blog Outline
The generated outline typically includes:
Five main headings
Supporting bullet points under each section
You can edit the outline if you want to adjust:
Section topics
The order of ideas
The structure of the article
Once you’re happy with the outline, click Create My Content.
Step 4: Generate the Blog Sections
Marketing Magic will now generate the full content for each section of the outline.
Each section typically includes 150–250 words, resulting in a detailed and informative blog post.
Because the entire article is being written at once, this step may take slightly longer than the earlier steps.
Once completed, you’ll see the draft content for each heading.
Step 5: Review and Edit the Blog Content
At this stage, you can review each section and make edits.
You might want to:
Adjust wording
Add your own insights
Remove unnecessary sentences
Refine the tone
For many users, this editing step takes around 5–10 minutes.
The goal is to refine the AI draft so it sounds natural and reflects your voice.
When you’re happy with the content, click Finalize My Blog Content.
Step 6: Generate the Introduction and Conclusion
After the core content is finalized, the tool generates the remaining elements of the article:
Final blog title suggestions
Introduction
Conclusion
SEO title and description
Internal link suggestions
Mailing list call-to-action
This structure avoids the overly formulaic introductions that AI often produces when writing an entire article at once.
Step 7: Create Distribution Content
One of the most useful parts of the Blog Creator tool is the distribution content step.
This generates promotional content based on the blog post, including:
Pinterest Pins
Five Pinterest pin ideas including:
Pin title
Overlay text
Description
Visual design concept
Carousel Content
An educational carousel structure that breaks the blog post into a multi-slide social post.
Short Video Scripts
Three short video scripts based on the blog content.
These are ideal for promoting the blog post on social platforms and encouraging readers to visit your website.
Step 8: Save the Blog Post
Once everything is complete, click Finish Blog Post & Save to Library.
Your blog post will be stored in your Content Library, where you can return and edit it anytime.
You can also open the Final Post View, which shows the entire article combined in one document.
From there you can easily copy the full blog post and paste it into your website editor.
Formatting for Your Website
When adding the blog post to your website:
Set section headings as H2 headings
Remove the helper labels like “Conclusion” or “CTA block”
Add internal links where suggested
Insert your email opt-in or call-to-action block
This helps ensure the blog post is properly structured for SEO and readability.
Finding Your Blog Posts Later
You can access blog posts created with this tool in two places:
Inside the Blog Creator tool
Use the dropdown to reopen previously created posts.
Inside the Content Library
Your blog posts are automatically saved there as well.